Activity Fields
An Activity may contain the following fields†:
Parameter | Description | Always Provided? |
---|---|---|
emailMd5Lower |
An MD5 hash of a lowercased email address | No* |
emailSha1Lower |
A SHA-1 hash of a lowercased email address | No* |
emailSha256Lower |
A SHA-256 hash of a lowercased email address | No* |
timestamp |
ISO-8601 format timestamp of roughly when we saw the email being active | Yes |
listIds |
A stringified JSON array of lists of yours that this hash is on, if you are limiting to lists. | No† |
type |
How the user was interacting when we captured the activity | No† |
channel |
Where the user was interacting when we captured the activity. email , web , or mobile |
No† |
source |
How Traverse ingested the activity. Either “container,” “pixel,” or “snapshot.” | No† |
ip |
The IP address of the active user | No† |
userAgent |
The User Agent string of the active user | No† |
publisherId |
The Traverse Id of the publisher who provided this data | No† |
publisherSubId |
The id Traverse’s publisher has assigned to their publisher who provided this data | No† |
*Note: At least one of emailMd5Lower, emailSha1Lower, emailSha256Lower will always be provided.
† Note: Depending on your integration, not all fields will be provided.